New name? Check. New brand? Check. A world of possibilities for artists? Check.
We brainstormed hours on end only to realize that our gallery name wasn’t quick to register. In the era of plummeting attention spans, we wanted something that was impactful, without compromising on our brand (and art) philosophy.
Art in itself isn’t spelt out; it’s symbolic. That’s the vision we wanted to adopt with our brand name too. We came to the realization that while ART SHOW INTERNATIONAL GALLERY had served its purpose beyond our wildest imagination, without a shadow of doubt, it will need help to carve out its niche through significant uniqueness.
But all that starts with a name.